About Brand:
RVCA (pronounced Roo-Kuh) was established by founder and creative director PM Tenore . RVCA is a design-driven lifestyle brand, surpassing the boundaries of traditional action sports apparel. The intention from the beginning has been to create a platform for RVCA which combines art, music, fashion and a modern lifestyle in an original way. At the forefront of this vision has been RVCA’s Artist Network Program (ANP). RVCA’s skate team is represented by some of the finest: Ed Templeton, Kevin “Spanky” Long, Leo Romero, Josh Harmony and more…
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